Direct 2020 Videos
Missed the DIRECT 2020 Farm Conference? Access video recordings for FREE to catch up!
Welcome
Keynote Speaker - Janelle Maiocco, CEO of Barn2Door
The Four (4) Levers to Build a Successful Direct-to-Market Farm Business
Quality
Keynote
Quality: The Foundation for Your Farm Practices and Business
Keynote Speaker - Paul Dorrance, Pastured Providence
Read More: Speaker Spotlight: Paul Dorrance
Farm Session
Quality: Committing to Regenerative Agriculture Best Practices - The Impacts on Community Health, Land, Ecosystem
Farm Speaker: Kelsey Ducheneaux, DX Beef
Read More: Farmer Spotlight: DX Beef (SD)
Brand
Keynote
Brand: From Faith to Farming: Why Online Efforts are Critical to Brand
Keynote Speaker - Nona C. Jones: Facebook, Head of Faith-based Partnerships
Read More: Spotlight: Nona Jones of Facebook
Farm Session
Brand: Leveraging Email and Social Media to Build Your Farm Brand
In Practice - Speaker: Valerie Luhman, Grass Fed Cattle Co.
Read More: Farmer Spotlight: Grass Fed Cattle Co (MN)
Price
Keynote
Price: Pricing Your Products for Profit and Ease
Keynote Speaker - Paul Greive, CEO of Pasturebird
Farm Session
Price: Building Recurring Revenues with Subscription Bundles
In Practice - Speaker: Tom Bennett, Bennett Farms
Read More: Farmer Spotlight: Bennett Farms (MI)
Convenience
Keynote
Convenience: Leveraging Convenience to
Increase Sales
Keynote Speaker - Karen Huh, CEO of Joywell Foods
Read More: Spotlight: Karen Huh of Joywell Foods
Farm Session
Convenience: Delighting Customers with
Direct Delivery
In Practice - Speaker: Jessica Evans
Read More: Farmer Spotlight: Evans Family Farm (NC)
Closing
Conference Recap & Important Announcements
Keynote Speaker - Janelle Maiocco, CEO of Barn2Door
